Why are recommendations like "Think outside the box ", "Go around", "Think Different " the real killers of creative thought?
What are the eight proven tools which lead to a winning idea, even for one who does not consider himself a creative person?
What is the ideal product and how does it help to sell the real product?
What is a powerful approach ad people can borrow from physicists and children?
Why is the trial-and-error method a sure way to waste intellectual resources?
How do you force competitors to advertise your services?
What is functional blindness and how does it reduce human creativity?
How can you compel a banker to pay you 10 times more for your job?
Why does a true advertising professional constantly feel like a loser?
How does a poetry reading improve response on copywriting?
Which useful insights can an advertiser learn from a taxi
Chybí či je nepravdivý některý důležitý parametr? Uvedené informace jsou pouze orientační, před zakoupením ve vybraném obchodě doporučujeme ověřit, že prodávaný model má klíčové vlastnosti dle vašich požadavků. I když se snažíme o maximální přesnost informací, bohužel nemůžeme zaručit jeho 100% správnost. Ceny produktů jsou uváděny včetně DPH.