This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of...
This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of...
This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field.
The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market
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Do týdne • 1 varianta39 Kč94 % • 2 950 recenzíDalší informace
Chybí či je nepravdivý některý důležitý parametr? Uvedené informace jsou pouze orientační, před zakoupením ve vybraném obchodě doporučujeme ověřit, že prodávaný model má klíčové vlastnosti dle vašich požadavků. I když se snažíme o maximální přesnost informací, bohužel nemůžeme zaručit jeho 100% správnost. Ceny produktů jsou uváděny včetně DPH.
